The Institute for the Future offers custom implementations of its Foresight-to-Insight-to-Action process for individual companies and organizations. Such work is grounded in the research and analysis that the Institute has done over its 40-year history. This rich history of thinking about the future and interacting with others about current and past forecasts sets a solid foundation for assisting our clients in making better decisions now to prepare for success in the future. These implementations are tailored to fit the needs of your organization along the lines of the following examples. For more information, please send email to: info@iftf.org.

• Custom Forecast Memo
• Strategic Opportunity Mapping
• Custom Emerging Technology Roadmap
• Immersive Learning Experiences

Custom Forecast Memo
This is a Custom Forecast prepared specifically for your organization in which we identify five key issues for your leadership group to discuss and develop strategies for during the next year-given the trends of the next 3-5 years. The Custom Forecast Memo is presented in an executive workshop with key leaders from your company with a subsequent written summary. We are now in our sixth year of preparing Custom Forecasts for many of our clients.
For whom? CEOs or functional heads and their executive teams
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Strategic Opportunity Mapping
We work together with you to map out the big-market opportunity areas for your company. This process combines your internal perceptions of capabilities, positional strengths, and market directions with our foresights. From this, we identify potential new markets, products, or services, and outline a plan for next steps. The final output is a graphic map that acts as a compass or roadmap for your organization, and a PowerPoint presentation.
For whom? Strategy departments, new business development groups, and R&D organizations
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Custom Emerging Technology Roadmap
Every two years, IFTF completes a graphic map of the technology horizon looking 2-10 years out. The map explores the key transformative technologies in biotech, information technology, material science, and energy, with particular emphasis on the intersections of these technologies. When combined with your internal technology knowledge, the map serves as a basis for creating a customized Emerging Technology Horizon Map identifying core competencies, strategic advantages, and potential new opportunities for your company.
For whom? IT, R&D, new product development, and individual business units; public organizations developing technology strategies for regions, cities, and public agencies
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Immersive Learning Experiences
We believe individuals develop tacit insights into complex problems and emerging phenomenon by fully engaging in immersive learning experiences that include both content and context. Drawing on our extensive network of leading-edge thinkers and innovators, we offer several types of hands-on learning experiences including:

• Ethnographic interviewing and observation related
• Expert workshops where we draw from our extensive network and bring in world-class experts to provide perspective and input
• In-field experiences ranging from visits to key university labs or research facilities, to startups in a particular sector, to cultural visits in home, retail, or other social places

For whom? Executive or business unit management teams, project teams, new business development groups, or new initiative groups
For more information, please send email to: info@iftf.org.
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